Kanye West’s Yeezy on course to top $1.5 Billion in Sales by the end of 2019

Business is booming. Sales are skyrocketing. And “Yeezy, the newest billion-dollar baby,” sure describes Kanye West’s lucrative Yeezy brand that’s sweeping through the fashion and apparel industry.

Kanye West covers the latest issue of Forbes, which released online July 9 (Tuesday) and will hit newspaper stands August 31 where he bared it all about his successes with Yeezy, his future moves and for the umpteenth time, speak against describing people as “crazy.”

According to Forbes, Yeezy is expected to rake in more than $1.5 billion in sales by the end of 2019. In comparison, Jordan Line does approximately $3 billion in sales annually. This revenue growth is driven mostly by the sales of sneakers, records sales and apparels. 

The publication puts Kanye’s pre-tax personal income at $150 million over the next twelve months which despite a slum in sales of the latest album ye, his Yeezy fashion line and Adidas footwear partnerships are driving the growth.

During the interview at his Calabasas office, he talked about the time he tweeted Mark Zuckerberg for money. In the tweet, he asked Mark to invest $1 billion in his company to help him pay off his $53 million debt. “I’m just blessed through the grace of God to go from tweeting Mark Zuckerberg.” He says, laughing a little at himself “People wondered, ‘why did you tweet at Zuckerberg?’ and I was like, Hey, I heard he was looking for aliens.’”

When asked about the sneaker prototypes, Kanye replied “you can’t calculate love,” he explains. “If you get a surprise cake from your grandmother, and you didn’t know she was in town, do you start asking her about the batter and specifically the frosting?”

 “These things are made to bring incalculable joy,” he continues. “So, to ask me to somehow translate this to numbers is to ask your grandmother exactly what the recipe the cake was.”

Perhaps, the most impressive aspect of this success story is that Kanye somehow manages to still retain 100 percent control of Yeezy. This according to Forbes is the reason he was able to become a centimillionaire many times over much earlier in his life than Jordan.

And if things keep going on the same trajectory, West will eventually join Michael Jordan, his sister-in-law, Kylie Jenner and mentor Jay-Z on the billionaire list; although, West claims he is already there.

West also touched on his “Craziness.” He believes his bipolar disorder diagnosis is some sort of “superpower” that enables him tap into his well of creativity. He thinks words like “crazy” wouldn’t be used loosely in the future. 

As according to him” that the condition is something people can end up in, be born into, driven into and can go in and out. And there’s a lot of people that have been called that ‘C’ word that have ended up on this cover.”

From the look of things, it can only get better for West, what with all the new projects in the works including a new shoe concept made completely out of algae that will biodegrade over time in landfills or when sprayed with certain kind of bacteria.